This was a newsletter I distributed on New Year's Day that is a comphrehensive list of tools, resources and services for social marketing. I will be speaking at the NAMM Show in the Idea Center on Thursday at 2:30pm on how to optimize your website for maximum effect. Please stop by and say hello.  Also I will be at the NAMM Show all four days in case you want to chat.  This e-mail address is being protected from spambots. You need JavaScript enabled to view it or give me a call at 760 566-6998 to set up an appointment.

This is a bit introspective but hey it's the holidays. Stand by for more digital marketing advice next month. I greatly appreciate the fact that you read my articles when you have so many choices for content out there. 

As you are most likely aware Facebook has rolled out some major changes to the platform timed for the Facebook recent F8 developer conference.  The changes are specific to personal profiles, not to business pages.  Yet some of the changes impact marketers' strategic planning for the social site.

Do we really need another social network? Personally I think Facebook needs some competition. In some ways Facebook has gotten so large that various user experiences get compromised not to mention the privacy issues that were global news.

Will that major competition come from Google's new social site, Google Plus? Time will tell. Time will also tell how the biggest search engine company in the world optimizes search and adjusts the company advertising strategies around its own social site. This article looks at some of the features of Google Plus.

Darryl Wood provides some excellent advice in this interview about digital internet and social strategies to increase qualified leads.